Information  

I’m Caitlin Lu, a designer specializing in branding and digital marketing at the intersection of interactive, spatial, and experience design. With a strong foundation in strategy and visual storytelling, I create immersive, community-driven experiences that connect people to brands and ideas. Whether crafting dynamic brand identities, developing marketing campaigns, or designing engaging installations, my work blends creativity, data-driven insights, and storytelling to build meaningful and impactful connections.


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